Crossroads designated a Main Street program again

Crossroads Downtown Partnership has been designated as an accredited Main Street America program.

Crossroads Downtown Partnership announced Monday it has been designated as an accredited Main Street America program for meeting performance standards set by the National Main Street Center.

CDP has been accredited every year since 2013 as its own nonprofit; however, the city of Morristown’s accreditation reaches back to 2009, when it first became a Main Street organization.

Each year, the National Main Street Center and its partners announce the list of accredited Main Street America programs to recognize their commitment to preservation-based economic development and community revitalization through the Main Street Approach.

“We are proud to acknowledge this year’s 840 nationally accredited Main Street America programs that have worked tirelessly to strengthen their communities,” Patrice Frey, president and CEO of the National Main Street Center, said. “These programs deserve recognition for generating impressive economic returns, preserving community character, and celebrating local history. Main Street America Accredited communities are part of a powerful movement of changemakers, and their dedication to improving quality of life in the places they call home is inspiring.”

In 2018, Main Street America programs generated $4.93 billion in local reinvestment, helped open 5,310 net new businesses, generated 25,301 net new jobs, catalyzed the rehabilitation of 8,146 historic buildings, and clocked 2.2 million volunteer hours.

The Crossroads Downtown Partnership performance is annually evaluated by the Tennessee Department of Economic and Community Development, which works in partnership with the National Main Street Center to identify the local programs that meet 10 national performance standards. Evaluation criteria determines the communities that are building comprehensive and sustainable revitalization efforts and include standards such as fostering strong public-private partnerships, documenting programmatic progress, and actively preserving historic buildings.

Last year, Crossroads Downtown Partnership held a number of events, including the first-ever Downtown Green concerts, managed the Morristown Farmers Market, purchased the hanging baskets and flags for Main Street, and help foster a positive business environment. It also partnered with the city to purchase new Christmas decorations.

“Additionally, we were awarded the Arts Builds Communities Grant from the TN Arts Commission that allowed the organization to complete this past April the three professionally painted from student art downtown murals. The North Peavine Alleyway Lighting project was completed, as was a video encouraging visitors to come and start businesses downtown as Morristown has the best of both rural and urban environments. Some 2,223 volunteer hours were spent in promoting, developing, enhancing downtown Morristown,” Barbara Garrow, CDP Executive Director, said.

Crossroads Downtown Partnership is a 501c3 nonprofit, funded by a small portion of the lodging tax and by funds raised from sponsors.

“Our sponsors are an integral part of our organization’s support,” Garrow said.

The CDP board is composed of 13 volunteers representing businesses, other organizations, and private citizens who dedicate their time and effort to downtown to try to achieve the organization’s vision of making Morristown the “go to” city between Bristol and Knoxville to live in, experience dining and entertainment, and to shop local.

“Downtown Morristown is the heart of the city,” Garrow said.

Main Street America has helped revitalize older and historic commercial districts for more than 35 years. Today, it is a network of more than 1,600 neighborhoods and communities, rural and urban, who share both a commitment to place and to building stronger communities through preservation-based economic development. Since 1980, communities participating in the program have leveraged more than $79.12 billion in new public and private investment, generated 640,017 net new jobs and 143,613 net new businesses, and rehabilitated more than 284,936 buildings. Main Street America is a program of the nonprofit National Main Street Center, a subsidiary of the National Trust for Historic Preservation.